… of the integrated Mediterranean Maritime & Coastal tourism management model
After 3 years of rich and fruitful collaboration to develop a responsible and sustainable maritime and coastal tourism, the Interreg Modular Project MITOMED+, involving the CPMR Intermediterranean Commission (IMC) as responsible of the capitalization activities, officially ended on the 31st of January 2020.
In this sense, the capitalisation conference “Towards improved governance and management for sustainable M&C tourism” held last October in Brussels back-to-back with the European Week of Regions and Cities and the Sustainable Tourism Community “Fostering sustainable tourism in the MED region” conference, organised by the CPMR-IMC and hosted by the Delegation of the Government of Catalonia to the European Union, launched interesting discussions towards the implementation of a joint Mediterranean Maritime and Coastal tourism management model. It gathered around 50 Destination Managers, professionals and regional policy makers, as well as representatives from the academic and private sectors, alongside with MEPs and representatives from the European Commission.
The event represented a milestone for the project’s capitalisation, providing the opportunity of transferring key outputs, exchanging inspiring experiences about initiatives and projects on MED maritime and coastal sustainable tourism, in view of contributing to the MED M&C Tourism Management Model, which elaboration was coordinated by the CPMR‐IMC with the support of in2destination.
This document aims to improve sustainable and responsible maritime and coastal tourism planning in the Mediterranean area through a series of recommendations, tools and practices based on the CPMR‐IMC and NECSTouR policy works, the Interreg MED Sustainable Tourism Community results and MITOMED+ tools. Among them are:
- The Green Beach Model and the Green Beach Model toolkit
- System of indicators, the online common open platform and the sustainable tourism indicators toolkit
- The Manuel of transfer for the development, implementation and use of sustainable tourism indicator.
Summing up these three years of intensive exchanges, pilot areas implementation, transfer of activities and capitalisation, the final conference of MITOMED+ project organised in Livorno (IT) on 3 December 2019 was the occasion to showcase the policy paper prepared by the CPMR-IMC with the help of the partners, advocating for a collective commitment of tourism stakeholders towards the Mediterranean Integrated Management Model on M&C Tourism and aiming at delivering a legacy for Europe beyond 2020, thus further contributing to the implementation of the United Nations’ 2030 Agenda its 17 Sustainable Development Goals, and its implementation at European, Mediterranean and local levels.
On this occasion, political decision makers at all levels were invited to sign a Memorandum of Understanding to implement MITOMED+’s model according to their competences and in their territories in order to promote the development of a favourable ecosystem for the implementation of interventions of sustainable integrated tourism development.
Finally, external MED tourist destinations were invited to participate in a first capacity building workshop allowing, among other things, the transfer of the tools developed by MITOMED+ but also and mainly to anticipate the implementation of the 5 steps identified by the MED M&C Management Model for the implementation of a Sustainable Tourism Development Strategic Plan.
All the project’s deliverables are now available on MITOMED+’s dedicated webpage.
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